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Archive for the ‘Faye’ Category

6 Keys For Building Strong Youth Brand Advocates in China

6 Keys For Building Strong Youth Brand Advocates in China
Oh, so you’ve heard about social media? It’s about time. Now that the almost every company on the planet is aware of the importance of social media, let’s take a look at how to use social media to help build youth brand advocates in China. (And if you’re not aware of social media’s importance,...
July 28th, 2010 | Faye, Social Media, Trends and Insights | Read More

“Fly me to Fuji!” – Social Media Marketing Case Study

“Fly me to Fuji!” - Social Media Marketing Case Study
This week, the “Fuji Rock trip” competition sponsored by BMW caught our eyes. The competition, which is hosted by myspace.cn, is opened to all active users of myspace and its microblogging site 9911.com. Users need to enroll on the main competition page and then recommend music for the...
June 29th, 2010 | Faye, Miscellaneous, Music, Trends and Insights | Read More

The Creators Project launches first event in NYC!!

The Creators Project launches first event in NYC!!
On June 26th, legendary Milk Studios in New York will be hosting the first Creators Project event. The first of five global conferences, the event will be highlighting a combination of interactive art, music, multimedia installations, panel discussions, workshops, and an assortment of live performances,...
June 18th, 2010 | Art, Authors, Creativity and Design, Creators Project, Design Thinking, Faye, Miscellaneous | Read More

enovate Chats With Hangzhou Creative Leaders

enovate Chats With Hangzhou Creative Leaders
Charm Café Charm Café is a youth focused creative centre located in Zhongshan Bei Lu, the creative street of Hangzhou. They provide a platform for Chinese artists and designers to present and sell their artwork, as well as regularly hosting offline activities to encourage creative thinking amongst...
June 9th, 2010 | Art, Authors, Beibei, Creativity and Design, Design Thinking, Faye | Read More

From Passion to Career: Dropping Engineering and Picking Up a Camera

From Passion to Career: Dropping Engineering and Picking Up a Camera
From passion to careers… We’re seeing a growing segment of young creatives turning their passions into careers. Many are forsaking their parents’ hopes and dreams of careers in engineering or accounting; instead turning to their creative instruments to pay the bills. Photography, design,...
June 2nd, 2010 | Faye, Feature II, Photography | Read More

Tents, Fairs, and Mosh Pits: China’s Festival Culture Matures

Tents, Fairs, and Mosh Pits: China
May Holiday was festival season in Beijing, and one lucky enovate staff member was sent up to check it out. Youth and street culture expert, Faye Yu, spent a week with our friends in the north scanning the different festivals, coming back with stories and photos to make us all jealous! Festival culture...
May 26th, 2010 | Events, Faye, Music | Read More

3 Days of Aussie Street Fashion @ Buffet

3 Days of Aussie Street Fashion @ Buffet
Right after Chinese New Year, we packed our bags for a trip to the southern hemisphere in order to attend Buffet, Acclaim Magazine’s new trade show.  Buffet is not an average “show samples to buyers” kind of trade show. Instead, they focused on brining in all the movers and trend...
March 19th, 2010 | Authors, Faye | Read More

Novo Mania Recap

Novo Mania Recap
Last week eno put on a great show at Novo Mania, China’s first street fashion trade show. The event was spearheaded by Novo, the company that created the Novo concept store in various Chinese cities. We were honored to have Sonnet (十四行詩), Momo, Little Nature (小自然), Pinkberry, Yin...
March 9th, 2010 | Art, Faye, Music | Read More