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Archive for the ‘MG’ Category
MG-Roewe: Capturing A Mass Market With Niche Marketing
Props to the guys handling the marketing for MG-Roewe, for they know what we’ve been preaching for some time: the 80’s generation are not a homogenous mass market. A quick overview of the changing marketing content and tactics show how the MG 3SW was introduced as a mass product for an aspirational...
March 11th, 2010 | MG, Simon, Transportation | Read More
- In the first picture, everyone in the background s...
- Your adventure looks fantastic!
- Thanks Simon, I will check out Nick's post. Hope i...
- Hey Bob,Thanks for commenting!I think you'd have t...
- Hi Simon, very interesting post and I also appreci...
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