The Rise Of The Mobile Celebrity?
Apple, Beibei, Mobile — By Beibei on April 7, 2010 at 12:10 pmA mobile celebrity is born! Zhang Xuanyan (aka Pixie Tea) has become an overnight sensation using 3 now rudimentary tools: an iPhone, a camera, and the internet. The song, ABCD Said, was made using only an iPhone 3Gs, while the video is said to be made using only a single camera. For an entirely DIY project, the production value is surprisingly high.
Last month, the nationally syndicated pop music TV program, “Music Fengyun Bang,” recommended her music video. Three weeks later her song became their number 2 audience favorite.
This is also turning into great publicity for Apple. Her MacBook is featured prominently throughout the video; meanwhile, Sina’s micro-blogging platform, Weibo, is going ablaze with people talking about her and her iPhone.
The video is also very interesting as it shows a growing segment in Chinese youth — one that is creative, “Apple-savy,” DIY-crafty, and trendsetting.
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